Are we all about to enter metaverse?

Author | Tim Hyde, founder and director of social media marketing organization of TWH media

On October 28, 2021, Mark Zuckerberg wrote a letter from the founder outlining the decision to rename the brand meta, suggesting that this stage is the beginning of the next chapter of the Internet.

“Metaverse is the next frontier for connecting people, just as we started with social networks,” he added

Facebook’s move is to find opportunities in the “metaverse” virtual world.

Adidas has also joined the ranks of more and more people entering the yuan world and released a unique token with a function similar to NFT. The cooperation between Nike and roblox in the virtual field “nikeland” marks their first step into this new field

These are not the only big brands to see the potential of this fast emerging technology and how it can permanently change the way we network, shop and do business.

For most of us, Facebook is regarded as a social media company and an almost iconic social media brand, but things are changing. Although no one is completely sure what metaverse will look like, the rise of a new Internet iteration, Web 3.0, means that social media is changing, and many original pioneers of social media have entered this exciting new field, And apply these hard won experiences to these new technologies.

I have been immersed in the world of social media throughout my career. I use these platforms to maximize the success and development of the enterprise. I am glad to see how colleagues, colleagues and industry leaders from all over the world began to invest in Yuanjie and network 3.0 enterprises, and have seen seven digit returns.


Social media is changing

Most of us think social media is everywhere, but there was a time when many companies didn’t think it was worth investing in.

As technology catches up and reveals great opportunities in e-commerce, the value of social media quickly becomes obvious, and these companies find themselves 10 steps behind their competitors – which I predict will be the case with metaworld and Web 3.0.

Those who set foot in social media when social media was still an emerging technology can build influential followers and create strong brands.

We are seeing the same thing happening in the emerging infrastructure community as we are using the Web 3.0 platform.

We have seen the explosive growth of cryptocurrency platform. Square, a financial services company of Jack Dorsey, invested $50 million in bitcoin, followed by Tesla, with an investment of more than $1.3 billion.

Similarly, the irreplaceable token [NFT] provides a wealth of opportunities for businesses and investors, not just trading digital art and collections.

Although the renaming of Facebook may have attracted mainstream attention to the possibility of metaverse, this path has been paved by many big names who first emerged on social media.

Gary Vaynerchuk, CEO of vaynermedia, saw the Internet as an opportunity to seize land and opened one of the first e-commerce platforms in the late 1990s.

He basically grew up with social media and became a productive and influential name in the industry. In the past two years, he has been investing in Yuanjie, creating and developing NFT brand company Vee friends and other Web 3.0 plans.

Other early adopters of social media, such as social chain co-founder and dragon' Steven Bartlett, the youngest investor in s Den’s history, also began to invest in a number of Web 3.0 companies, while social media pioneer Cathal berragan left the Web 3.0 business in New York to London from social chain.

Although these are just a few names, everyone is using their important social media followers and the skills they have learned on these platforms to transition to this new field.


Early social media adopters have an advantage

As Web 3.0 and meta section become the successors of the current Internet iteration, those pioneers who can adjust their way of thinking and step into social media have the greatest advantage in entering meta section in the next step.

They already have extensive experience in cultivating followers and building communities, and can bring the community with them into new businesses, such as those who start running meme accounts on platforms such as twitter and transition to buying and creating NFTs.

The ability to clearly convey your message on emerging platforms is something that early adopters of social media have had a lot of experience, and it is crucial that they can play the relevant tone and iterate their content style to maintain and attract their audience. People are willing to take the risk of investing time in new platforms such as tiktok or snapchat to occupy a place in these new spaces, It is these people who are now reaping the benefits of being at the forefront of metaverse.

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