Pingzhi information cooperates with others to speed up the implementation of metaverse industry and actively participate in the “double Gigabit” project, with a steady increase in net profit

Changjiang business daily news ● Changjiang Business Daily reporter Shen yourong

Pingzhi information (300571. SZ), which once soared in the stock price of metaverse concept, seems to be accelerating the implementation of metaverse industry.

At noon on March 17, Pingzhi information announced that the company had signed agreements with China Unicom online and planned to establish a metaverse joint laboratory to jointly promote the construction of metaverse industrial system and industrial implementation.

Last November, the concept of metaverse was hot in the A-share market. During this period, Pingzhi information announced that the company signed a VR strategic cooperation agreement with China Mobile, aiming to reach cooperation on robot metaverse and so on.

Reading information and other value-added services. After years of layout, the company has certain market competitiveness in the industry, and has three major operators and well-known enterprise customers such as China Radio and television.

In terms of business performance, Pingzhi information is relatively stable on the whole. According to the performance express, in 2021, the company realized a net profit attributable to shareholders of listed companies (hereinafter referred to as net profit) of 290 million yuan, with a year-on-year increase of more than 30%.

From January to February this year, the expected net profit of Pingzhi information increased by more than 40% year-on-year. The company ushered in an opportunity period, and the smart home business and 5g communication equipment business developed rapidly.

Net profit is expected to increase by more than 40% in the first two months

With the acceleration of 5g construction in China, Pingzhi information ushered in a period of development opportunities and its business performance increased rapidly.

On the evening of March 14 this year, Pingzhi information announced that the company had won the emergency centralized procurement project of smart home gateway products of China Mobile from 2022 to 2023. Recently, Shenzhen Zhaoneng Smart Technology Co., Ltd. (hereinafter referred to as “Shenzhen Zhaoneng”), a wholly-owned subsidiary of the company, signed the framework agreement on centralized procurement and supply of WiFi 5 dual band smart home gateway products of Anhui Mobile from 2022 to 2023 with China Mobile Anhui Co., Ltd, Shenzhen Zhaoneng supplies GPON dual band wifi5 intelligent home gateway products to China Mobile Anhui company, and the maximum amount of tax included in the contract is 22.4913 million yuan.

On the evening of March 15, Pingzhi information announced again that Shenzhen Zhaoneng had selected the emergency centralized procurement project of China Telecom broadband convergence terminal (2021), and recently signed a procurement framework agreement with China Telecom Group and China Telecom Co., Ltd., which agreed that Shenzhen Zhaoneng would supply broadband convergence terminal products, and the total amount of tax included in the contract was between 101.16 million yuan and 122.69 million yuan.

Intensive signing of supply agreements shows that the operation of Pingzhi information is improving to a certain extent.

On the evening of March 13, Pingzhi information disclosed the operation from January to February this year. The net profit expected to be realized in the first two months increased by more than 40% year-on-year, and the new bid winning of smart home business totaled about 881 million yuan (including tax).

Relying on China Mobile, China Telecom, China Unicom, China Radio and television and other communication operators, Pingzhi information actively participates in the “double Gigabit” network construction project represented by gigabit optical network and 5g, and takes the existing mobile reading business as the help to build a smart home ecological industrial chain of “terminal platform + content application”, so as to help communication operators enrich and improve the digital life quality and entertainment experience of home users. At present, the company’s main businesses include smart home business and mobile reading business.

The company said that with the support of national policies, the “double Gigabit” network represented by 5g and gigabit optical network has developed rapidly, and operators have further accelerated the layout of basic network and smart home. The wave of “double Gigabit” network development provides an important opportunity for the development of the company’s smart home business and 5g communication equipment business. The company’s smart home business and 5g communication equipment business are developing at a high speed.

In the first two months, the business performance increased rapidly. In 2021, the business performance of Pingzhi information was also good.

On the evening of March 13, Pingzhi information disclosed the 2021 annual performance express. The company achieved an operating revenue of 3.588 billion yuan, with a year-on-year increase of 48.99%. The net profit and net profit after deducting non recurring profits and losses (hereinafter referred to as deducting non net profit) were 290 million yuan and 270 million yuan respectively, with a year-on-year increase of 37.77% and 31.70%.

The reporter of Changjiang business daily found that, overall, the business performance of Pingzhi information has continued to grow since 2015.

In 2015, the operating revenue and net profit of the company were 168 million yuan and 26 million yuan respectively. After six years of uninterrupted growth, the operating revenue in 2021 increased by about 20.36 times compared with 2015. In terms of net profit, except for the year-on-year decrease of 1.02% affected by the epidemic in 2020, the net profit in 2021 increased by about 10.15 times compared with 2015.

Joint venture mergers and acquisitions accelerate industrial layout

The steady growth of Pingzhi information’s business performance benefits from the continuous industrial layout and seizing the development opportunities of the industry.

In recent years, with the rapid development of Internet plus, digital reading has become the main way to acquire knowledge and information. Pingzhi information is also aware of this industry opportunity and actively carries out industrial layout.

According to wind data, Pingzhi information landed in the A-share market on December 13, 2016. In 2017, it began to actively carry out extensive mergers and acquisitions, successively acquiring 51% equity of Mai Ruideng, 51% equity of Zhaoneng smart, 100% equity and core assets of Netease wenman, 100% equity of Wuhan Feiwo, 49% equity of Shenzhen Zhaoneng and other companies.

Through a series of mergers and acquisitions, Pingzhi information has gradually improved the industrial and market layout of smart home business and mobile reading business.

When introducing its core competitiveness, Pingzhi information said that in terms of mobile reading business, the company has signed long-term cooperation agreements with domestic well-known content producers such as tower reading literature, Chinese online, palm reading technology, 3G bookstore, Tianyi reading, Migu reading, falling dust literature, Sina reading and Hangzhou fun reading. At the same time, the company has strengthened the signing of contracts with original literary authors. In the first half of 2021, the company added more than 1000 original works and more than 500 contracted authors. By the end of June 2021, the company had more than 60000 high-quality text reading products and more than 37000 original works by contracted authors.

In addition to the traditional main business, in terms of emerging business, Pingzhi information also actively cooperates with customers and other parties to jointly develop the layout.

In November 2021, Pingzhi information announced that, in order to promote cooperation in VR related fields and promote the development of VR industry, on November 9, the company signed a strategic cooperation framework agreement with China Mobile (Jiangxi) Virtual Reality Technology Co., Ltd. (hereinafter referred to as China Mobile VR) and Dahui robot Co., Ltd. (hereinafter referred to as Dahui robot) based on the principles of complementary advantages, equality and mutual benefit and long-term cooperation, aiming to jointly discuss VR / AR, robot metaverse, artificial intelligence Reach strategic cooperation in digital twins and other fields.

It was this announcement that led to a sharp rise in the share price of Pingzhi information. At that time, the market once questioned that the company rubbed the hot spot of metaverse concept.

At present, Pingzhi information does have arrangements for metaverse industry.

According to the latest announcement, Pingzhi information and China Unicom Online Information Technology Co., Ltd. and Xinhuanet signed the strategic cooperation agreement on jointly building metaverse joint laboratory based on the principle of “adhering to integrity and innovation and accelerating integrated development”. They plan to establish metaverse joint laboratory, give full play to the resource advantages in talent, technology and market in their respective fields, and jointly promote the construction of metaverse industrial system and industrial implementation.

The contents of this cooperation include jointly promoting the application of achievements including but not limited to industrial alliance, industrial fund, VR / AR, enterprise digital employees, family digital members, digital twins and industrial applications in smart city, smart enterprise, smart family, cultural and tourism mutual entertainment, 5g news and other fields, forming a resource sharing mechanism and improving the influence of metaverse Joint Laboratory in the industry.

Pingzhi information said that the cooperation with China Unicom and Xinhuanet’s advantageous resources is a window period for the company to actively face the transformation of the post mobile Internet era, explore and layout metaverse industry and other related fields, and is in line with the company’s main business and long-term strategic planning.

Editor in charge: ZB

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