“Industrial gold rush” or “investment Epiphyllum”? Three questions metaverse

(Economic Observer) “industrial gold rush” or “investment Epiphyllum”? Three questions metaverse

China News Agency, Shanghai, March 12 – Title: “industrial gold rush” or “investment Epiphyllum”? Three questions metaverse

Reporter Zheng Yingxin

Metaverse, is it worth pursuing? China News Agency reporter interviewed Zhao Xing, Professor of Fudan University’s big data research institute and deputy director of Fudan University’s national intelligent evaluation and governance experimental base, and answered relevant questions.

Question 1: do you want to develop metaverse?

“After metaverse comes out, many people may think it has hype. Of course, it does; but in terms of industry, I think it is the next generation of information industry.” Zhao Xing said.

He explained that metaverse was first proposed by western enterprises from the perspective of games and Internet social networking. In essence, it is because the Internet economy has entered a bottleneck period of “no way to grow”. Therefore, at the beginning, this concept has a little investment element in a sense.

However, with in-depth understanding, the industry found that metaverse is not so simple. One of its values is that it can “connect the core technologies of many information industries in the past 10 years, such as 5g, cloud computing, big data, artificial intelligence, VR (virtual reality), AR (augmented reality) and other technologies, and bring the next generation of Internet.

In Zhao Xing’s view, the scope of the next generation Internet is still too small. The greater possibility is that metaverse will bring the next generation of information industry. “It can integrate many core technologies in the past but can not be fully implemented for the time being, and find new application scenarios in many vertical fields.”

Second question: can China produce the first popular product of metaverse?

In Zhao Xing’s view, the metaverse industry is very similar to the smartphone industry in 2005. He said, “in 2005, smart phones were also an explosive point. The whole society was debating that mobile phones would be transformed into smart phones, but there was no good smart phone product at that time. At that time, apple mobile phones (iPhones) were not born.”

In 2007, Apple launched the first generation iPhone, which completely detonated the smartphone industry. Zhao Xing believes that the emergence of the first popular product on the metaverse to C (customer, user) side is a very critical point in time. This product is likely to be a man-machine interactive interface hardware, such as AR glasses with a real sense of experience.

Can China produce the first popular product of metaverse? Zhao Xing’s view on this issue is “both expectation and pessimism”. He pointed out that at present, the most promising in the industry is Apple’s application level ar products. In addition, there are recent reports that apple is developing an AR contact lens, which is expected to replace the iPhone in the future.

He believes that China is generally deficient in the relevant core technologies of metaverse. After being connected into a “line” by the “point” (Technology) of the “neck”, it is still “stuck”. How to break through? He believes that this may require the whole country to have enough determination and systematic layout to carry out “technology make-up Courses” in the development of this generation of information industry.

Third question: when can metaverse be “around”?

Zhao Xing’s research team recently noticed that several shopping malls in Shanghai are ready to build a comprehensive metaverse business district with the combination of virtual and real. He said that in the future, consumers may see different novel scenes every month when they go to the mall, and the shopping guide will be served by virtual people or robots. The concept of commercial complex will be reshaped.

Similar to smart phones, metaverse is expected to change people’s life and work style.

In Zhao Xing’s view, the interaction between virtual and reality is expected to make home office become the norm, the pattern of commercial land and residential land will change, the urban traffic load will be greatly reduced, and the city will return to the aggregation of families and communities.

For another example, in the field of education, metaverse can bring learners an immersive experience, allowing them to feel personally, rather than passively accept indoctrination. In particular, for some teaching contents that were difficult to realize in the past, for example, in vocational education, the purchase cost of multiple models of machine tools is very high, and some operations are special or even dangerous. Experiential operations can be carried out through metaverse.

However, Zhao Xing also stressed that although metaverse’s technology is beautiful, its development process is rugged, which will bring unimaginable risks. For example, metaverse’s governance is one of the difficult problems. In the future, the government will face a complex governance situation of three social scenes: reality, virtual and the combination of virtual and real.

He believes that the development of metaverse needs to be explored by the industry. “The information industry has been like this in the past few decades. It always uses a concept to make the capital market and the whole society pay full attention to and enter at some accidental and inevitable key time points, and then truly upgrade the industry.” (end)

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